South Bend Schools are taking a new approach to attract student and it all has to do with marketing.
They’ve created radio commercials and they’ll be airing two of them on variety of radio stations. School officials say they want the commercials to reflect on the programs the district has to offer.
The goal of the commercials is to get kids to come to South Bend Schools. Officials say the district loses 200-300 students every year, so they want to have some sort of recruiting tactic.
The commercials encourage people to check out South Bend Schools.
“I think the radio commercials are to be competitive in a market that unfortunately has become a very competitive market,” said Superintendent Carole Schmidt.
The commercials will be running in both English and Spanish. South Bend Schools aren’t alone in trying to recruit more students — Mishawaka is also actively trying to increase its student population. (Source)
Police in Berrien County meet with community to improve relations
Maintaining a good relationship -- it's why local police met with people in Niles Monday ...read more
Police: Tractor overturns, kills South Bend man
Police tell WSBT 22 a man died when a tractor overturned in the 5200 block ...read more
How to stay safe in the dangerous heat
This weekend is going to be the hottest we’ve had all year. So hot, in ...read more
FIRST ALERT WEATHER: Dangerous Heat Advisory in effect Saturday
A Heat Advisory is in effect Saturday from 12 p.m to 9 p.m. for our ...read more